Our Constituencies, Mission, Vision, Values and Essence
Our constituency consists of a variety of valued relationships with key entities. These entities include:
Our relationship with each one is directed by our mission statement and our values, and by the needs of each individual group.
Our Mission is sevenfold:
KidZania has a very clear and defined Vision of what it wants to achieve in the long term:
Our vision is to ignite the hearts and minds of kids everywhere by empowering them to make the world a better place.
Our values are the qualities we look for and champion in our people. They are characteristic to who we are and motivate how we conduct our business. They are the standards, which guide interactions amongst our constituencies.
Our values are these five qualities:
These are the qualities that are fundamental to our product. They dictate the purpose of our content, inspire the style of experiences we offer, and guide the development of all of our current products and our future extensions.
Our essence is based on the fourteen qualities against which we test everything:
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